025: Can You Recession-Proof Your Consulting Business?

May 11, 2020

This week’s episode is based on a lively debate I had on LinkedIn, started by a friend of mine, Christine Mortensen. Christine wrote “Recession-proof your business is BS” Do you agree?

Over the last few weeks ‘Recession-proof your business’ has become the new hyper-inflated promise touted by formula-flogging ‘coaches’. It’s the Covid-crisis equivalent of ‘six-figures in 30-days’ that has been pedalled over the last few years (can you tell I’m not a fan).

In this episode I explore:

• What you CAN do to protect (not proof) your business from an oncoming recession
• Why one-size-fits-all formulas usually fail
• The most overlooked cause of risk in any business
• And the huge risk we nearly overlooked when scaling at my employed position.

Risk is discussed as one of the pillars in my Six Elements Of A Seven-Figure Business report (my most popular ever free download).

And I explore it in much more depth in the Six Elements Of A Seven-Figure Business video series.

Also mentioned in the podcast:

• Episode 6 - Tackling the gender pay gap for women consultants
• Episode 8 - It’s time to ask for me